Canadian-Owned & Operated
Building Canada's
Sovereign AI Infrastructure
Canadian-owned. Open models. No VC. Built for 30 years.
Founded by George Pu
346K+ customers served · 6+ years building in Canada
Why We're Building This
George Pu, Founder
The companies that survive aren't the ones with the best features. They're the ones that control their own infrastructure.
We're training AI models on Canadian infrastructure and open-sourcing everything we build along the way.
R&D Catalog
We kept paying for tools that
shouldn't cost anything.
$500/mo for an AI wrapper. $50/mo for a changelog. $99/mo for a roadmap board. These are simple tools with 300% markups — and most of them don't even let you export your data.
So we built our own. Now we're open-sourcing all of them.
More coming. We open-source everything we build.
Go Deeper
SimpleDirect is the company. The ideas live on Founder Reality.
Why Sovereign
The thinking behind everything we build
Own Your Tech
Practical guides to replacing rented tools
Sovereign Tools
Free calculators and utilities
Writing
Essays on building, ownership, and the long game
Or reach out directly
Get in Touch
